Papa Murphy’s Franchise Dominates the Competition
The iconic take-n-bake pizza franchise is far ahead of the industry and entrepreneurs are taking notice
Millions of Americans crave pizza for dinner on a nightly basis, but what differentiates one pizza joint from the other when it’s time to place an order?
The answer is simple: guests seek the best value for the highest quality food, and Papa Murphy’s has delivered on this one-two punch for years. As a result, Papa Murphy’s has recently been recognized as one of the top pizza franchises in the country.
According to Nation’s Restaurant News, one of the premier sources in the industry, consumers ranked Papa Murphy’s as the No. 3 restaurant chain with the high quality takeout food out of 12 ranked competitors. Not only does being recognized for high quality food remain an important priority for guests, it also attracts and maintains loyal guests to the brand.
Papa Murphy’s was also ranked by consumers as the third out of 11 restaurant chains for having the best value. With guests more cost-conscious than ever because of the events of the past year and a half, value remains one of the most critical attributes when guests decide where to eat, the study found.
And what’s more important than the food itself, which keeps guests coming back? In yet another ranking, Nation’s Restaurant News led a data-driven report on guest preference and restaurant brand strength, with market research firm Datassential asking consumers how chains ranked on craveability. No surprise here: Papa Murphy’s placed atop the list at No. 1.
No other pizza restaurant beat out Papa Murphy’s in Nation’s Restaurant News’ highly respected rankings, signaling to potential franchisees the brand dominates its competition and is a best bet investment.
The pizza industry has grown to $46 billion a year, with 83% of Americans reporting they eat pizza at least once a month. With so much competition for guests, Papa Murphy’s has set itself apart not only through quality food, great value and craveability, but also through its unique business model.
For starters, Papa Murphy’s doesn’t bake our pizzas – our guests do that through our tried and true take-and-bake model. Studies have shown when people want pizza, they want takeout.
“There are many things that make Papa Murphy’s unique, however, our No. 1 differentiator is that we are different on purpose,” says Kim McBee, Senior Vice President of Customer Experience and Brand Marketing at Papa Murphy’s. “It is truly a benefit to take our pizza home and bake it. We make our dough from scratch, chop high-quality vegetables, butcher quality meat, and shred fresh mozzarella cheese daily. The best part is creating the perfect pizza for our guests who then take it home to bake at their convenience for their loved ones. There’s nothing better than spending quality time with your loved ones over a slice of America’s favorite comfort food: pizza.”
And for potential franchisees, Papa Murphy’s stands out as an affordable business opportunity, designed for growth and long-term community engagement. Our franchisees benefit from robust franchise support and unmatched brand recognition. As a result, we have now grown to more than 1,300 in the U.S., Canada and UAE, propelling hundreds of aspiring entrepreneurs into business ownership.
WANT TO LEARN MORE ABOUT OWNING A FRANCHISE WITH PAPA MURPHY’S?
Papa Murphy’s Take ‘N’ Bake pizza franchises is a low-cost investment opportunity offering high growth potential. We have grown to more than 1,250 locations thanks to a business model built for entrepreneurs who are passionate about quality, service, integrity, and most of all—pizza.