Why is Papa Murphy’s an Affordable Pizza Franchise to Operate?
Our innovative Take and Bake pizza franchise built on efficiency and value is conquering the $48 billion pizza industry
Papa Murphy’s Take ‘N’ Bake Pizza franchise is conquering the American pizza industry. Our affordable pizza franchise is cutting a slice of the $48 billion Americans spend every year on pizzas.
One of the largest factors setting Papa Murphy’s apart from our competitors is the affordability of our pizzerias. Our take and bake pizza stores are designed from top to bottom for exactly three things: quality, value, and efficiency.
Guests love our homemade crusts and premium toppings. They appreciate the affordability of our pizzas when they compare the cost to pizzas of similar quality from competitors. And franchise owners love the cost savings they see when they own a Papa Murphy’s Take ‘N’ Bake Pizza franchise.
The secret to this efficiency is simple.
Papa Murphy’s Take ‘N’ Bake Pizza: different on purpose
Papa Murphy’s Take ‘N’ Bake Pizza stands out in the crowded pizza market because the take and bake model is unique to our brand. Our guests love coming in, watching their pizza get made and packaged, and then going home to experience the joy and smell of home-cooked pizza.
Kim McBee, Senior Vice President of Customer Experience and Brand Marketing at Papa Murphy’s, says she frequently hears from guests about the benefits of taking home one of our pizzas and baking them.
“The best part is creating the perfect pizza for our guests who then take it home to bake at their convenience for their loved ones,” Kim says. “There’s nothing better than spending quality time with your loved ones over a slice of America’s favorite comfort food: pizza.”
The proof of our popularity is in the numbers. PMQ Pizza Magazine consistently ranks Papa Murphy’s Take ‘N’ Bake Pizza No. 5 on its annual Top Total Sales in its annual Pizza Power Report.2 While guests love our pizza, franchise owners love the savings they see in our affordable pizza franchise.
Papa Murphy’s pizza franchise owners save on startup costs
If you’re considering opening a pizza franchise, you’ve probably left more than a few concepts with sticker shock. Franchise startup costs at competing pizza franchise opportunities range from several hundred thousand to more than $1 million.
Papa Murphy’s Take ‘N’ Bake Pizza franchise is different because our locations don’t require a massive kitchen with pizza ovens or brick oven grills. Your crew members are focused solely on prepping the ingredients for great pizzas. There’s no cooking in a Papa Murphy’s Take ‘N’ Bake franchise.
Also, you’ll save money on real estate costs because Papa Murphy’s locations require fewer square feet than competing pizza franchises. No big ovens and no dining rooms mean the savings add up quickly. Consider the competition.
Depending on the franchise model, the size of a dining room, and leasehold improvements, an entrepreneur opening one of these more expensive operations can expect to spend between $500,000 and $750,000 before they’ve sold their first pizza. One competing pizza franchise has startup costs that stretch as high as $1.4 million!3
Compare that to Papa Murphy’s relatively meager startup costs and it’s clear: entrepreneurs can save big money by investing in a Papa Murphy’s franchise. As reported in the current Franchise Disclosure Document, the estimated initial investment to start your first Papa Murphy’s location is between $296,075 – $534,731 — which is less than the cheapest startup costs at some of the competing concepts. The savings don’t stop there, either.
Owning a Papa Murphy’s franchise requires fewer employees
When you open a pizza business, you’ll need to consider staffing requirements as part of the cost. How many employees will you need to open at 11:00 a.m. and stay open until 10:00 p.m.? Consider every area of the pizza business as you’re tallying up staff costs.
Preparing the pizza dough, the toppings, even the cheese requires someone to do that work. Assembling and cooking a pizza takes more labor. If you’re going to deliver pizzas, you’ll have to hire the drivers — and pay for additional insurance to cover the liability. Add a dine-in option, and you’ll be paying servers to work the floor. The costs stack up quickly.
Papa Murphy’s Take ‘N’ Bake Pizza franchise requires fewer employees than most of our competitors. Our retail stores don’t have dining rooms or big kitchens. In fact, many franchise locations can run as few as two or three staff members per shift. And with third party delivery providers, it eliminates the expense and headaches of employing delivery drivers.
The savings you’ll see from reduced labor requirements will mean a faster potential return on your investment, as well as savings you can pass on to your guests. That value keeps them coming back again and again for the quality pizza they love.
Joining Papa Murphy’s is simple and affordable
Are you ready to join the affordable pizza franchise, Papa Murphy’s Take ‘N’ Bake? Getting started is as easy as requesting our free Franchise Information Report, which provides answers to most of your questions. Or, if you’d prefer, you can call our franchise sales team today at 866-955-6736. We’re here to help guide you to your place in the massive and growing pizza industry.