What Kind of Training & Ongoing Support Do You Provide?

Papa Murphy’s offers an industry-leading training platform that helps franchise owners thrive

Franchising with Papa Murphy’s means you’ll never be alone in business. After nearly 40 years in business, Papa Murphy’s has developed one of the most comprehensive training and ongoing support platforms in the industry. In that time, we have helped countless entrepreneurs realize their dreams of owning a thriving take-and-bake pizza franchise that becomes a dynamic part of their community.

Founded in 1981, Papa Murphy’s has made the path to ownership as simple as possible for new franchise owners. This starts with our low investment costs, making business ownership more accessible to entrepreneurs. Our executive team has worked significantly to simplify our business model, and the results have been phenomenal.

“From the very beginning, our job is to set up our franchise owners for success, which is why we work for them,” says Mindy Stone-Szabo, Director of Learning and Development at Papa Murphy’s. “We have a very structured training program that includes print, e-learning and even virtual reality training modules, which is very fun. Although marketing and operations excellence play a huge role, they mean nothing if you cannot train your team to produce quality products and deliver an unmatched customer experience. This is why we are focused on helping our franchise owners build effective teams and teaching them the leadership skills we know they need to be successful.”

This is how we help our franchise owners thrive in business:

Our immersive training platform will help you master our business model

Papa Murphy’s provides our franchise owners with all the resources they need to thrive in business. This is why we have put together a three-part New Owner Training Program that will help them on their path to success as a franchise owner.

This comprehensive program starts with three days of an in-store compatibility check followed by four to five weeks of operations training, and finally, one week of Foundations Class training at our state-of-the-art Support Center in Vancouver, Washington. Training includes everything from customer service, to how to prep the product, to learning how to work the POS system, to hiring and managing employees, to learning how to effectively market your store and more. By the end of this training course, you will be prepared with the skills you need to open your restaurant with confidence.

In addition to our initial New Owner Training, we offer ample operational support including:

  • New Owner/Store Support – Our operations team is committed to helping franchise owners get started and will dedicate in-person resources as needed for new store openings, ownership transfers or other special events.
  • Field Operations Support – Each store is assigned a district business leader who is designated as your first point of contact. Your district business leader will help you thrive in business by conducting store visits and meetings, including an annual business review, dedicated to helping you be successful.
  • Real-time Information –As a Papa Murphy’s franchise owner, you’ll have access to an intranet with valuable information and tools, as well as a weekly operations blast to help you prepare for upcoming events. Additionally, our Pulse Realtime application provides you with real-time data on store performance.

Finding the Perfect Location

We understand that many of our franchise owners are first-time entrepreneurs and not real estate professionals who know the recipe for finding the perfect location of a new restaurant. Whether you’re buying an existing store or building a new one, Papa Murphy’s has experienced real estate, design and construction professionals ready to help you during this process.

Once you’ve secured the rights to a new location, our development team will help you through the entire process including real estate education, broker selection, in-person review of potential sites, site plans and architectural drawings, construction screening and store construction.

If you’ve opted to purchase an existing store instead, the great thing is that the real estate is already there. First, check out our Buyer’s Checklist to ensure you review the lease and occupancy costs, as well as the overall profit and loss of the location. Next, reach out to our real estate manager for help, including how to work with landlords for rent negotiations, lease extensions, relocations or any general support related to store remodels as they arise.

Marketing Support

Papa Murphy’s is implementing innovative marketing strategies to connect with our customers, increase brand recognition and continue our strategic growth with passionate entrepreneurs throughout the country.

Once onboard, all Papa Murphy’s franchise owners will have access to a dedicated and experienced marketing team designed to help them generate buzz as well as attract and retain customers. Key areas of marketing support include:

  • Digital Programs – Execution of marketing campaigns via social media, integrated with other platforms to drive customer traffic, such as email and text programs.
  • Product Innovation – In an effort to help drive customer engagement and awareness, our marketing team will help you develop product strategies and promotions
  • Brand Strategy and Creative Production – Continued development of the Papa Murphy’s brand, including marketing strategies and creative production such as television, radio, digital and print content.

“The future is bright for Papa Murphy’s,” says Victoria Tullett, General Counsel at Papa Murphy’s. “Not only is the pizza industry growing, but we also are seeing a need for people to connect. Whether it’s a home meal replacement or picking up a pre-prepped meal to prepare at home, we are a player in both segments. Our high-quality vegetables, butcher quality meats, and freshly grated mozzarella cheese can be used in a litany of ways, and not just for pizza. Additionally, we are now a part of MTY Food Group, our parent company. Not only do they understand franchising and food, but they also are a great partner to have to drive innovation, cutting-edge technology, and share best practices across our franchise community. I’ve been with Papa Murphy’s 19 years and I’ve never been more excited than I am right now.”

Interested in Experiencing the Papa Murphy’s Training Platform?

A Papa Murphy’s franchise is a low-cost investment opportunity offering an industry-leading training platform. Join this dynamic brand as we expand our footprint across the United States. Initial investment costs range from $286,919 to $524,205, depending on numerous factors, including geographic areas, condition of the premises and construction costs. We have grown to more than 1,300 locations in the United States, Canada and UAE thanks to a business model built for entrepreneurs who are passionate about making a difference in their community, bringing families together, and most of all – pizza.

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